Kaitlyn Goetz
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Goosebumps | Nightmare Collection

The Ask: Redesign the top three scariest Goosebumps covers to appeal to the modern, devoted, audience.

The Goal: Design goosebumps books that would make the cult following want to proudly display them on their shelves. 

The Tools: After Effects, InDesign, Photoshop  

 A lot of horror enthusiasts today were shaped by these three books.

A lot of horror enthusiasts today were shaped by these three books.

 To start my own research, I took a night to read the original books. I turned off the lights and prepared myself to jump back in time. The series has very little violence or gore. It was written in a distinct way to allow the readers to use their imagination to fill in blanks.    Sometimes, it’s what you don’t read that is the scariest part.

To start my own research, I took a night to read the original books. I turned off the lights and prepared myself to jump back in time. The series has very little violence or gore. It was written in a distinct way to allow the readers to use their imagination to fill in blanks. 

Sometimes, it’s what you don’t read that is the scariest part.

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 I chose to design interactive bookmarks that are integrated into the cover of the book, creating one perspective of the cover. Then, when the reader takes the bookmark away, a more sinister image is revealed underneath. 

I chose to design interactive bookmarks that are integrated into the cover of the book, creating one perspective of the cover. Then, when the reader takes the bookmark away, a more sinister image is revealed underneath. 

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 The gritty, hand-drawn covers are reflective to show how the target audience felt after reading the series as children. 

The gritty, hand-drawn covers are reflective to show how the target audience felt after reading the series as children. 

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 Influenced by the 90's era, I created nostalgically styled print advertisements for the release of the series. The concepts for the ads are a reminder of what it felt like to get a new Goosebumps book, turn off the lights, and let your imagination go wild. 

Influenced by the 90's era, I created nostalgically styled print advertisements for the release of the series. The concepts for the ads are a reminder of what it felt like to get a new Goosebumps book, turn off the lights, and let your imagination go wild. 

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